24.06.2021

4 Tips for planning our CSR budgets

CSR budgets are supposed to serve several purposes: to uplift the local community and bring about equitable change while also helping the business to touch base with its “village”, the neighbouring businesses and individuals who may not be buyers but form part of the local culture. Here are 4 tips for planning CSR budgets so that your business benefits too

Charity work has become just another item on many entrepreneurs’ to-do lists. It’s a challenge trying to find a way to make a difference in your community when you have deadlines looming, clients demanding attention, and workspaces that require guidance and input daily.

CSR budgets are supposed to serve several purposes: to uplift the local community and bring about equitable change while also helping the business to touch base with its “village”, the neighbouring businesses and individuals who may not be buyers but form part of the local culture.

Here are 4 tips for planning CSR budgets so that your business benefits too. 

  1. Double it down with your team-building budgets

We know that investing in the well-being and happiness of employees yields a more engaged team. The number one characteristic that distinguishes high functioning teams from mediocre teams lies in how well a team member is engaged with his or her workplace. By using your CSR budget and harnessing the power of your team, you can encourage collaboration among colleagues Examples of activities include sponsoring your services to an organisation that needs them and assigning a team to handle the project. The project should be valued at your CSR budget rate. Employees need to be able to visit the charity and perform the project work during work hours. 

  1. Make it profitable (without being tokenistic)

For a specific event, create a custom hashtag and encourage your team members to take photos and use the hashtag when they upload them. You can also profit from your CSR budgets outside of just gaining brand awareness. When you purchase your corporate workwear or other work supplies from a sustainable organisation, you can utilise the funds from your CSR budgets, saving expenses, cutting company waste and giving your business a return on investment in the form of uniforms.  

  1. Charity work can be fun

Have you ever taken your team to a forest, lakeside, or beach to do a clean up drive? Collecting plastic litter and bagging it might sound tedious, but when it’s a team of people who know each other and enjoy each other’s company, it becomes fun. You can finish the day off with a barbecue, drinks at your favourite local pub or pizza place You can also donate the plastic waste to a company like Reborn and we’ll repurpose that waste into high quality textiles for branded uniforms for your team. The environment wins, your team has a great time, and your business gains high quality workwear. 

  1. Use your CSR budget to build a community around your business

“It takes a village” is a saying that is typically associated with raising children, however, it also applies to running a business. Successful businesses that weather hard times effectively are not always the well-established and highly profitable endeavours. The true mark of a resilient business lies in its ability to develop a sense of community around it.